Product rescue for stuck founders
Show me the real thing
Send the product, prototype, landing page, repo, screenshots, or whatever exists right now. The unfinished version is more useful than the polished story.
Practical product help when you're too deep in it
Your startup is stuck.
Let's get it moving.
Bring me the half-built MVP, the vibe-coded app, the AI-generated prototype, the product you're too close to judge, or the launch that keeps getting pushed. I'll help you sort out what's actually blocking it, what isn't worth fixing, and what needs to happen next.
No course. No guru stuff. No 12-week program. Just practical help.
THE MESSY MIDDLE
fixable
HALF-BUILT MVP
“I got farther than I expected. Now I'm not sure what's actually left before launch.”
VIBE-CODED APP
“I vibe coded this surprisingly far. Now I need to know what I can trust and what needs fixing.”
POSITIONING
“I can explain it in 20 minutes. I can't explain it in one sentence.”
SCOPE
“Every time I finish one thing, three more features make the list.”
UX / QA
“People can use it, but I know I'm missing rough edges.”
This is the part that gets harder the closer you are to it.
Product strategy•Vibe coding rescue•UX cleanup•MVP scoping•AI workflows•QA & debugging•Positioning•Hands-on finishing
What this actually is
Show me what's stuck.
We'll figure out why.
I'm most useful when the problem crosses product, UX, AI, QA, and execution and you don't want five different people looking at five different pieces.
We find the actual problem
Not every problem needs more code. Sometimes it's scope. Sometimes it's UX or positioning. Sometimes you've been fixing the wrong problem.
Then we fix it
Sometimes that means a plan. Sometimes it means hands-on fixes. Sometimes it means deciding not to touch half the things on your list.
Built it with AI? If Lovable, Bolt, Replit, Cursor, v0, Claude, or ChatGPT got your app most of the way there and now you are stuck, I have a page specifically for that.
Vibe coding help ↗Useful when you're saying things like
“I just need someone who can
look at the whole thing.”
01
“My developer disappeared and I need to figure out what I actually have.”
02
“I vibe coded the app, but now I can't tell what's solid and what's held together with tape.”
03
“I'm too close to the product. I need another set of eyes on it.”
04
“The product works. I'm not sure the experience is actually good.”
05
“I have twelve things I could work on and no idea which two actually matter.”
06
“I don't need another list of suggestions. I need help actually getting through them.”
Ways to work together
Use as much help as you need.
No more than that.
Start with one session if you need clarity. If you want me to step into the product where it is now, I can continue from there. We define the next finish line first; bigger builds can be broken into milestones.
UNSTUCK SESSION
$149
In-depth product review, priorities, and a plan
- In-depth review of your product
- Biggest problems, opportunities, and blind spots
- Clear, prioritized recommendations and next steps
- Written or recorded walkthrough of what I found
- Async follow-up, with a call if it would genuinely help
MOST HANDS-ON
PRODUCT RESCUE
Most start around $500
Hand me what exists. I'll help move it forward.
- Step into the existing product, codebase, or prototype
- Agree on scope, finish line, and price before work starts
- Hands-on implementation, debugging, UX, and QA
- Small rescues can be one focused sprint
- Larger projects can be split into clear milestones
FRACTIONAL BUILDER
Custom
For bigger projects or ongoing involvement
- Phased work on larger or more ambitious builds
- Product and UX decisions as the work evolves
- Hands-on implementation, testing, and troubleshooting
- Ongoing support and prioritization
$500 is typical, not a hard minimum.
A small, well-defined fix can be less. Bigger or less certain projects are scoped around the work that actually remains, often in milestones.
No paying twice for discovery.
If an Unstuck Session turns into a Product Rescue of $500 or more, I'll apply the full $149 session fee toward the project. Either way, we continue from the diagnosis and plan instead of starting over.
Why me
I'm at my best in the part where everything overlaps.
I've built products, run businesses, and spent a lot of time being the person who has to figure out what happens next. I'm not the deepest specialist in one narrow lane, and that's kind of the point here. I'm good at seeing how the pieces fit together.
My own work has crossed SaaS, marketplaces, e-commerce, consumer products, AI workflows, model evaluation, UX, and automation. I use AI heavily, but I don't mistake “the model produced something” for “the product is good.”
If the job needs a specialist, I'll say so. If what you need is someone who can understand the whole mess, make decisions, and help move it forward, that's the part I'm unusually good at.
Hands-on experience with:
SaaS
AI workflows
Marketplaces
E-commerce
Consumer products
Common founder messes
Different symptoms.
Same messy middle.
Sometimes you need a full product read. Sometimes the UX feels wrong. Sometimes the person who built it vanished. Sometimes you just need help deciding what deserves attention next.
I need another set of eyes on my MVP.
A whole-product review across UX, scope, QA, positioning, and what actually needs fixing first.
MVP review ↗The product works, but something feels off.
A founder-friendly UX review focused on clarity, onboarding, friction, trust, and the core user flow.
Startup UX review ↗My developer disappeared.
Figure out what you have, what you control, what is salvageable, and what should happen before you spend again.
Product recovery ↗I need to think through the next move myself first.
Practical guides on launch readiness, rebuild decisions, prioritization, and AI-built products.
Founder guides ↗Start with the problem
What's stuck?
You don't need a polished brief. Give me the honest version: what you're building, where you're stuck, and what “done” would look like.
Good fit:
Founders / indie builders / small teams with something real already in motion.